Seeds Investor is a platform designed for advisors looking to streamline investment planning and deliver a meaningful experience to their clients. Tasked by the creative team at Long Story Short, I led the creation of a new website experience for Seeds Investor, focusing on refreshing their brand look and feel.
With only the existing logo and colour palette as a starting point, I developed key visual and unique design elements that enhanced the Seeds Investor brand identity. Seeds Investor aimed to create a website that was simple, accessible, and easy to navigate for their clients—helping them feel more connected to the company and instilling trust in their services.
Through strategic use of white space and a friendly yet professional colour palette, the website successfully engaged new clients while leaving a lasting positive impression on existing ones.
